Arjun’s daughter all set to make debut

Seetha Payanam, directed by Action King Arjun and starring Niranjan and Aishwarya Arjun as the lead pair, is produced under the Shri Ram Films International banner. With this film, Arjun’s daughter Aishwarya Arjun makes her debut as a heroine. His nephew Dhruva Sarja also plays a key role. The film releases on February 14. As part of the promotions, Arjun Sarja interacted with the media. 

Arjun explained the multi-language strategy: that the film's universal, feel-good theme of love, family, gratitude and patriotism resonates across cultures, prompting releases in Telugu, Kannada, Tamil and Malayalam. He chose Telugu first to launch Aishwarya, citing the industry's immense support over the years. Arjun emphasized equal opportunities for daughters in the industry, rejecting gender bias in launching star kids.

 The story, he said, was conceived 13 years ago and offered depth beyond romance with meaningful performances, integrated action, and Anup Rubens' elevating music. It received a clean 'U' certificate from censors, who were moved by its emotional layers. Highlighting family control for budget efficiency and his preference for directing mass action projects next, Arjun described Seetha Payanam as a heartfelt gift to his daughter and a film for all generations—from Gen Z to elders—to enjoy together.