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Info

60 weeks inside Trump's second circus

07-10-2026

Donald Trump’s return to the White House has produced no shortage of drama. But in Trumpiana: The Wrecking Machine, veteran journalist Arun Kumar attempts something more difficult than merely keeping score: he turns 60 weeks of Trump 2.0 into a readable record of an American presidency that often resembles political theatre.

Building Beyond Bengali OTT

06-10-2026

Ten years after its launch, hoichoi is looking beyond the conventional definition of a regional OTT platform. Bengali storytelling remains its foundation, but the business is increasingly shaped by technology ownership, IP monetisation, cross-market adaptations, new formats and strategic distribution. In this conversation with Kalpana Ravi, Mohta reflects on the first decade and the road ahead.

IKEA Beyond Furniture, Into Culture

06-10-2026

IKEA entered India in 2013 with a global home-furnishing proposition. Since then, the brand has been learning how India lives, shops and experiences the home. In this conversation with Kalpana Ravi, Nivedeeta Moirangthem, Country Communication Manager, IKEA India, discusses IKONIC, cultural relevance, localisation, DIY and why discovery is the beginning of the consumer journey.

Mother Dairy’s `24,000 Crore Growth Blueprint

29-09-2026

Mother Dairy is entering a new phase of growth, moving beyond its traditional strength in liquid milk and Delhi-NCR to build a broader national dairy and food business. After doubling its turnover from a little over ₹10,000 crore in FY2020-21 to more than ₹20,000 crore in FY2025-26, the company is targeting over 20% growth in FY2026-27, taking turnover to ₹24,000 crore.

When the Festival Becomes the Holiday

29-09-2026

India’s festive consumer is increasingly spending not just on what can be bought, but on what can be experienced. As family celebrations extend beyond the home, travel is becoming part of the festive proposition. For Cordelia Cruises, this is opening a new opportunity: positioning the cruise holiday itself as a celebration.

One Min With Saumitra Prasad CMO DOMS Industries Ltd

29-09-2026

I really enjoy writing, especially about marketing, management and leadership. After spending so many years in this profession, you collect a lot of experiences and learnings along the way. I like putting some of those thoughts into words and sharing them with others.

WPP explores sale of PR arm Burson

14-04-2026

WPP is exploring a potential sale of its public relations arm, Burson, as the advertising giant embarks on a major restructuring to cut costs and simplify its operations. WPP has reportedly hired advisers at Goldman Sachs to explore strategic options for the division. The review is part of CEO Cindy Rose’s "Elevate28" plan, aiming to transform WPP from a traditional holding company into a "single operating company" with four core divisions: Media, Creative, Production, and Enterprise Solutions.

When Brands Speak Human

14-04-2026

India has never been an easy market. And that’s precisely why it has always been one of the most honest.

Green Is The New Gold

14-04-2026

Sustainability is no longer a side conversation — it is the main brief. At Taj Lands End, Mumbai, the 16th edition of the Olive Crown Awards by the International Advertising Association (IAA) India Chapter brought this shift into sharp focus.

Learn from Nepal

13-04-2026

In the sacred Himalayas, Nepal is witnessing a quiet revolution. Just weeks after 35-year-old Prime Minister Balendra Shah—popularly known as Balen—was sworn in on March 27, his Rastriya Swatantra Party (RSP) government has launched an ambitious anti-corruption

When the Deity Turned Away

01-04-2026

In the sacred precincts of Kodandarama Temple, there survives a powerful yet largely unrecognised episode—one that speaks not merely to faith, but to the very conscience of society.

India’s hustle culture going too far?

01-04-2026

Indian work culture has long been admired globally for its dedication, sincerity, and ability to deliver under pressure. Professionals are often recognised for going the extra mile, meeting tight deadlines, and putting in long hours without complaint.