Noise-Induced Hearing Loss (NIHL), is silently affecting thousands across South and Western India, especially in Hyderabad, Pune, Mumbai, and Bangalore, where noise pollution is alarmingly high. This World Hearing Day, themed “Changing mindsets: Empower yourself to make ear and hearing care a reality for all!” urges us to take control of our hearing health. NIHL is one of the most preventable forms of hearing loss, yet it’s on the rise due to excessive headphone use, industrial noise, and unchecked exposure to loud environments.

Studies indicate that men in their 30s and 40s are most affected due to occupational exposure and lifestyle choices, while elderly populations in urban areas suffer from long-term noise damage. Yet, many dismiss hearing loss as a minor inconvenience until conversations become difficult and social interactions suffer.

– Dr Ashok Prudviraju Moganti, Consultant ENT Surgeon, Medicover Hospitals