Choice International , NH Investment Establish Strategic Partnership.

Mumbai, July 10, 2026: 

Choice International Limited ("Choice"), one of India's leading diversified financial services groups, today announced a strategic partnership with NH Investment & Securities Co., Ltd. ("NHIS"), a leading South Korean financial institution and subsidiary of NH Financial Group, through an investment of ₹9000 Million in Choice Equity Broking Private Limited ("CEBPL"), the Broking & Wealth Management arm of Choice. This strategic investment marks a significant milestone in Choice's growth journey and reflects the confidence of NH Investment & Securities (NHIS), one of South Korea's leading financial institutions, in Choice's vision of building a next-generation financial services platform in India.

India's capital markets are witnessing unprecedented growth, driven by rising retail participation, increasing investor awareness and rapid digital adoption. Against this backdrop, Choice sees significant opportunities to expand its broking, wealth management, investment distribution and capital market businesses while deepening customer engagement. As part of the transaction, NHIS will be investing ₹9000 million in Choice Equity Broking Private Limited through Compulsorily Convertible Preference Shares (CCPS).

The capital infusion will be deployed as growth capital to drive overall business expansion, including the growth of the MTF book, alongside strategic investments in technology, customer acquisition, talent development, product innovation, and business scalability. The collaboration is expected to facilitate knowledge sharing across institutional broking, research, capital markets, governance, risk management, compliance and operational excellence, while enhancing Choice's institutional capabilities and long-term competitiveness.

Supported by this strategic partnership, CEBPL aims to achieve 5x growth across its broking and distribution businesses over the next three years while strengthening its digital capabilities, institutional franchise and customer proposition. By combining Choice's market access and growth momentum with NHIS's global expertise, technology capabilities and innovation ecosystem, the partnership is expected to create long-term value and position Choice to capitalize on the significant opportunities emerging in India's rapidly expanding investment landscape.