Freedom healthy cooking oils delights shoppers at Numaish

Hyderabad: Gemini Edibles and Fats India Ltd (GEF India), the makers of Freedom Healthy Cooking Oils is creating a strong buzz at the iconic Numaish Industrial Exhibition at the Exhibition Grounds, Nampally, with an exciting assured gifts campaign that blends engagement, entertainment and consumer rewards. Designed to connect with families and shoppers, the Freedom stall has emerged as a high-footfall destination, especially among women visitors. 

At Numaish, Freedom Healthy Cooking Oils has introduced a lively cricket themed interactive activity that invites visitors to participate and win assured gifts on every purchase of Freedom Oil. The rewards include a box for two runs, a steel ladle for four runs, a Rs 100 voucher for scoring a six, and a copper bottle for six-plus runs. Adding to the excitement, visitors who manage to hit three consecutive sixes stand a chance to win an electric kettle, making the activity a major attraction at the exhibition. 

Speaking about Freedom’s presence at Numaish, P. Chandra Shekhara Reddy, Senior Vice President – Sales & Marketing expressed his delighted to engage with consumers through an experience that is interactive, rewarding and aligned with the joy of everyday cooking. Adding to this, Chetan Pimpalkhute, General Manager – Marketing, made it clear that at Freedom, purity and hygiene were non negotiable. He assured that every drop of Freedom Oil meets the highest standards of quality.