Hyderabad is set to host one of its most anticipated bridal and lifestyle events as the “Hilife Brides” exhibition opens today, bringing together leading jewellery houses, designers and wedding brands from across India.

The three-day exhibition will be held from January 23 to January 25, 2026, at the Hyderabad International Convention Centre (HICC) at Novotel Hyderabad Convention Centre in Hitech City. Timed to coincide with the peak wedding and festive season, the event is expected to draw thousands of visitors, including brides-to-be, families, fashion enthusiasts and industry professionals.

Organised by HILIFE Exhibitions, Hilife Brides has evolved into a prominent platform for showcasing contemporary bridal and festive trends while blending traditional craftsmanship with modern design. The Hyderabad edition features a curated mix of jewellery collections, couture bridal wear, wedding sarees, festive apparel, designer labels, accessories and lifestyle products.

According to the organisers, the exhibition brings together established luxury brands as well as independent designers, offering visitors access to both premium collections and bespoke creations. Dedicated zones for bridal fashion, couture, jewellery, wedding services and lifestyle products aim to provide a seamless browsing experience.

In addition to fashion and jewellery, the exhibition highlights wedding-related services such as bridal styling, gifting solutions and accessories, while offering brands an opportunity to engage directly with customers and showcase exclusive collections.