The quick commerce industry will reach a stage in 2025 where it will be comparable to traditional e-commerce giants like Amazon and Flipkart, Zepto co-founder and CEO Aadit Palicha has asserted.  

In a LinkedIn post on New Year's Eve, he said Zepto last year announced that 2024 will be the year people realise that quick commerce has the potential to create an Amazon/Flipkart level outcome in India and outlined three key forecasts for the new year.

"In 2025, Quick Commerce will actually start hitting a scale where it will become comparable to e-commerce," he wrote.

IPO-headed Zepto reported a 120 per cent increase in operating revenue to Rs 4,454 crore in FY24, surpassing competitors like Swiggy's Instamart and Zomato's Blinkit.