Metro India News | Hyderabad 

‘Beauty’, starring Ankith Koyya and Nilakhi Patra, is set to release on September 19. Produced by Vijaypal Reddy Adidhala and Umesh Kumar Bhansal, the film is backed by Zee Studios, Maruthi Team Product, and Vanara Celluloid. Directed by JSS Vardhan, known for hits like Geetha Subramanyam and Hello World, the film has already built strong buzz through its teaser, trailer, and music.

Speaking to the media, director Vardhan shared his journey from an IT job to filmmaking, starting with web series like Geetha Subramanyam and Pelligola. After quitting his job in 2020, he made Bhale Unnade and was later offered Beauty by Maruthi, based on a story by journalist RV Subrahmanyam.

Though Vardhan is known for romantic dramas, he says Beauty blends relatable emotion, engaging chemistry, and strong drama, with thrilling moments that even moved distributors to tears during screenings. The heroine's casting was carefully chosen to portray a believable, girl-next-door charm, ensuring authenticity. With excitement mounting, Beauty promises much more than a simple love story.

‘It’s not just a love story, there are thrilling moments too. The film presents an emotional drama, showing the hardships faced by a couple when they left house with nothing,’ he added.